Privacy policy.

Aterra Agency provides marketing services to architecture practices and 3D visualisation studios. For the information described here we are the data controller. You can reach us at lucas@aterraagency.com or on WhatsApp at +44 7778 330254.

Information you give us. When you submit our contact form, book a call, message us, or arrive through a Meta or LinkedIn lead form, we collect your name, email address, practice name and anything you write in your message. When you book a call we also collect the time you chose and, if you provide it, your phone number.

Information collected automatically. If you accept analytics and advertising cookies, we collect usage information such as the pages you view, how you reached the site, approximate location derived from your IP address, device and browser type, and a recording of your interactions with the page. If you decline, none of this is collected beyond aggregate, cookieless page counts that do not identify you.

We use enquiry details to reply to you, arrange and hold calls, and provide our services. Our legal basis is legitimate interests, namely responding to someone who has approached us about our services, and performance of a contract once you become a client.

We use analytics and advertising information to understand how the site is used, to improve it, and to measure and target our own advertising. Our legal basis for this is your consent, which you give through the cookie banner and can withdraw at any time.

We use a small number of essential cookies and local storage entries that make the site work, including one that remembers your cookie choice. These are always active and set no advertising identifiers.

With your consent we also load: Microsoft Clarity (usage analytics and session recording), the LinkedIn Insight Tag, the Meta Pixel and Google Analytics and Google Ads tags (measurement and advertising). None of these load until you accept, and declining costs you nothing on the site.

We also use Vercel Analytics, which counts page views without cookies or any identifier that could single you out, so it runs regardless of your choice.

We do not sell your information. We share it only with the providers who run parts of our service on our behalf: GoHighLevel (our CRM and booking system), EmailJS (contact form delivery), Vercel (site hosting), and, where you have consented, Microsoft, LinkedIn, Meta and Google for analytics and advertising measurement. Where a conversion is reported to an advertising platform, your email address is hashed before it is sent so the platform does not receive it in readable form.

Some of these providers process information outside the UK. Where that happens, transfers are covered by the UK International Data Transfer Agreement, the UK addendum to the EU Standard Contractual Clauses, or an adequacy decision.

Enquiries that do not become clients are kept for up to twenty-four months, so we can pick up the conversation if you come back to us. Client records are kept for the duration of the engagement and for six years afterwards, which is the period we are required to retain business records. Analytics data is retained according to each provider’s own schedule, typically between two and twenty-six months.

Under UK data protection law you have the right to ask us for a copy of the information we hold about you, to have it corrected or deleted, to restrict or object to how we use it, to receive it in a portable format, and to withdraw consent at any time. Email lucas@aterraagency.com and we will respond within one month.

If you are unhappy with how we have handled your information you can complain to the Information Commissioner’s Office at ico.org.uk, though we would appreciate the chance to put it right first.

If we change how we handle your information we will update this page and the date shown at the top. Where a change is significant we will ask for your consent again.